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SMU MBA SEM 3 – ML0013-Retail IT Management

SMU MBA SUMMER 2015 -2016

 

Dear Students, 

 

SMU MBA SUMMER   2015-2016 Assignments are available. For Booking ,Kindly mail us on kvsude@gmail.com OR call us to +91 9995105420  or S M S your “ Email ID ” us in the following Format  “  On +91 9995105420 we will reach back you with in 24H ”

 

 

DRIVE

SUMMER 2015

PROGRAM

MBADS (SEM 3/SEM 5) MBAFLEX/ MBA (SEM 3) PGDROMN (SEM 1)

SUBJECT CODE & NAME

ML0013-Retail IT Management

BK ID – B1764

CREDIT & MARKS – 4 Credits, 60 marks

 

Q.1. Explain the factors affecting the use of IT applications in Retail industry. 10

ANS: Factors Affecting the Use of IT Applications in Retail Industry: In practice, various factors affecting the use of IT applications in retail industry are as follows:

 

  1. The nature and type of business: The main factor that affects the need and application of technology is the nature and type of industry. For example, a retailer who is in the fashion industry would like to

 

 

 

Q.2. Explain the advantages and disadvantages of Online retailing. ( Explanation of advantages, Explanation of Disadvantages) 5,5

ANS: Advantages of Online Retailing:

 

  1. No physical limitations: In online retailing, a customer does not have to visit a physical store; he can simply visit the company’s website and purchase the desired item.

 

  1. Low operating cost: One of the foremost advantages of online retailing is the low operating cost. The retailer is not bound by the physical location to set up his store. With the deployment of IT, the retailer

 

 

 

Q.3. Explain Porter’s Model of Competitive Forces in detail. 10

ANS: Porter’s Model of Competitive Forces:  In order to understand various strategies to gain competitive advantage, we need to understand the challenges that competition poses. In this field, Dr. Michael E. Porter (1985), Professor of Business Administration, Harvard Business School, has shared his ideas in two books: Competitive Strategy: Techniques for Analyzing Industries and Competitors, and Competitive Advantage. These books offer a structure to firms to practically generate and carry on with a

 

 

Q.4. There are certain threats which disturbs the internet system of working. Explain the threats to information security encountered by businesses. 10

ANS: Information systems are prone to various threats, like theft of confidential records, intellectual property leaks, personal identity thefts, espionage, privacy violations, etc. These threats have caused losses of millions of rupees to businesses. Most of the organizations worldwide have at some point of time been affected by information security threats.

E-businesses thrive on information technology, which consists of hardware, software, networks, the Internet and the Web.

 

 

Q.5. “A workflow management system is an automated application that administers and defines an array of functions leading to a result”. Comment.

ANS: Retail Workflow Management: In order to understand the compliance of information technology in retail businesses, the students of retail management must understand retail workflow and workflow management systems. Enterprise applications and other software systems are designed to meet the workflow requirements. As the workflow management systems facilitate performance and management

 

 

Q.6. Write short notes on: 5,5

  1. a) Barcode Technology
  2. b) Challenges for online retailers

ANS: Barcode technology: Barcode technology is one of the widely used methods of automatic identification. Automatic identification or ‘Auto ID’ encompasses automatic recognition and recording of data. This is common in printing and reading of information encoded in barcodes, thereby eliminating the risk of human error. This is an automatic identification technology. Barcode is a predefined format of dark bars and white spaces. It represents data an optical machine-readable

 

 

SMU MBA SUMMER 2015 -2016

 

Dear Students, 

 

SMU MBA SUMMER   2015-2016 Assignments are available. For Booking ,Kindly mail us on kvsude@gmail.com OR call us to +91 9995105420  or S M S your “ Email ID ” us in the following Format  “  On +91 9995105420 we will reach back you with in 24H ”

 

 

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