SMU MBA SEM 4 – MKT403 – E-MARKETING
ASSIGNMENT
DRIVE SPRING 2019
PROGRAM MASTER OF BUSINESS ADMINISTRATION (MBA)
SEMESTER IV
SUBJECT CODE & NAME MKT403 – E-MARKETING
SET – I
Q.1 Identify and explain the problems in E-Marketing.
Explanation of problems in E-Marketing. 10
Q.2 There are several stages that take place before the product reaches a customer, explain the process of online buying.
Explanation of the stages. 10
Answer :
Q.3 List and explain the Internal and External Considerations in Situational Analysis.
- a) Explanation of Internal Considerations. 5
- b) Explanation of External Considerations. 5
SMU MBA SPRING-2019
Dear Students,
SMU MBA SPRING-2019 Assignments are available. For Booking Kindly mail us on kvsude@gmail.com OR call us to +91 9995105420 or S M S your “ Email ID ” us in the following Format “ On +91 9995105420 we will reach back you with in 24H ”
SET – II
Q.1 What is direct response marketing? Explain its features and forms.
- a) Explanation of Direct Response Marketing 2
- b) Features 2
- c) Forms 6
Q.2 What are Blogs? List its Advantages and Disadvantages.
- a) Definition of Blogs 2
- b) Advantages of Blogs 4
- c) Disadvantages of Blogs 4
Q.3 Explain E-CRM (E-Customer Relationship Management). Elucidate the prerequisites of E-CRM.
- a) Explanation of E-CRM 5
- b) Prerequisites of E-CRM 5
Answer :
SMU MBA SPRING-2019
Dear Students,
SMU MBA SPRING-2019 Assignments are available. For Booking Kindly mail us on kvsude@gmail.com OR call us to +91 9995105420 or S M S your “ Email ID ” us in the following Format “ On +91 9995105420 we will reach back you with in 24H ”
