SMU MBA SEM 4 – MK0018– International Marketing
DRIVE Spring 2019
PROGRAM MBADS (SEM 4/SEM 6)
MBAFLEX/ MBA (SEM 4)
SUBJECT CODE & PGDMMN (SEM 2)
NAME
MK0018– International Marketing
SET 1
1 Differentiate between GATT and WTO
GATT
WTO
SMU MBA SPRING-2019
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2 Write short notes on the following:
- International franchising
- International contract manufacturing
3 What are the stages in which international markets are screened and analysed?
4 Stages
SMU MBA SPRING-2019
Dear Students,
SMU MBA SPRING-2019 Assignments are available. For Booking Kindly mail us on kvsude@gmail.com OR call us to +91 9995105420 or S M S your “ Email ID ” us in the following Format “ On +91 9995105420 we will reach back you with in 24H ”
SET 2
1 What is counter-trade? Describe the various types of counter-trade.
Explanation of the concepts
Types
2 Discuss the role of sales promotion and personal selling in international marketing.
Sales promotion
Personal Selling
3 Write short notes on the following:
- Bill of Exchange
- Packing list
- Air way bill
- Certificate of origin
- Consular invoice
SMU MBA SPRING-2019
Dear Students,
SMU MBA SPRING-2019 Assignments are available. For Booking Kindly mail us on kvsude@gmail.com OR call us to +91 9995105420 or S M S your “ Email ID ” us in the following Format “ On +91 9995105420 we will reach back you with in 24H ”
