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2 Consumers’ interview method is a survey method used for estimating the demand for new products. This method is very important with regard to collect the relevant information directly from the consumers with regard to their future purchase plans. Opinion surveys and direct interview method are the two important techniques among all. Describe these two methods in detail. Explanation of consumer’s interview method 1 Opinion survey method 4 Direct interview method and any two types of it 5 10

April 20, 2015 By: Meliza Category: 1st SEM

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Consumers’ interview method is a survey method used for estimating the demand for new products. This method is very important with regard to collect the relevant information directly from the consumers with regard to their future purchase plans. Opinion surveys and direct interview method are the two important techniques among all. Describe these two methods in detail.

  Explanation of consumer’s interview method 1  
  Opinion survey method 4  
  Direct interview method and any two types of it 5 10

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