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Q1.What is an e-marketing plan? Mention the steps to develop it.

June 14, 2013 By: Meliza Category: 1st SEM

Investing in a robust E-Marketing strategy has become more important than ever before. The companies that succeed are those that successfully anticipate the different types of information that their prospective customers desire and then make it available to them; they will position themselves as industry leaders by being active and influential in areas outside of their website and be available to their target online audience.

If your competitors have already implemented an E-Marketing plan, you are already playing catch-up. If not, then a strategic opportunity exists. Will you take advantage of it?

 

The most important step to an effective E-Marketing campaign is the proper planning to ensure that all marketing objectives, messaging, and comprehensive execution plan are clearly defined to deliver the optimal performance results.

 

At BeeSeen, we work closely with clients to come up with the right strategic E-Marketing plan to help clients increase sales and achieve their goals and objectives. This is the critical research, discovery, and planning necessary to determine the right E-Marketing services and roadmap. With any effective marketing initiative, it starts with proper planning with a focus on developing the most effective E-Marketing strategy.

 

6 Key Benefits of a Strategic E-Marketing Plan

 

Building Visibility & Brand Awareness

Gaining Wider Target Audience

Customer Acquisition

Lower Marketing Cost

Trackable and Measurable Results

Customer Retention

Learn more about the Benefits of a Strategic E-Marketing Plan

 

Our E-Marketing Plan include:

 

Extensive Research and Monitoring of the Market, Industry, and Competitors

Identify and Map Out E-Marketing Goals

Identify Target Market and Demographics

Identify Key Competitor’s Online Strengths and Weaknesses

Identify Client’s Online Strengths and Weaknesses

Identify New Revenue Opportunities

Define the Optimal E-Marketing Mix Mapping to the Best Opportunities

Define the Reporting Criteria and Success Metrics

Develop the Right E-Marketing Strategy Catered Specifically to the Client

Develop a Strategic Plan and Marketing Calendar

Develop Clear Business and Technical Recommendations

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